ThoughtShift is a vibrant digital marketing agency based in Brighton. In this series you get to find out more about the different job roles within ThoughtShift and how our ThoughtShifters got into Digital Marketing. This month it’s the turn of…
According to Simply Business, the number of independent bakeries, cake makers and tea and cake shops has been consistently rising year-on-year. The number of independent bakeries surged between 2016 and 2018, with the UK seeing a 25% increase between 2017-2018.…
Lifecycle marketing: Whether or not you focus on the funnel, you need to create awareness among people about your business, followed by generating leads and identifying prospects. At the same time, you can also use it for customer retention. For…
While the UK is catching up with the trend for e-scooters and e-bikes, also known as electric scoters and electric bikes, other countries are beginning to roll out legislation attempting to govern their use. Electric scoters are the focus for…
Noah has been helping companies navigate eCommerce complexities for the last couple of years. While fluent in social media and SEO, he gravitates towards the more technical aspects of managing an eCommerce store. When not helping business grow, he enjoys…
Optimising your team’s time and effort is so easy with marketing automation! The software essentially takes over all tasks that are mechanical and monotonous, automating them. It begins sending emails, posting social media content, and creating ad campaigns. Photo credit:…
It’s getting cold and I want a nice, new, warm coat. Which is handy because there are lots for sale out there. In fact, the choice is quite daunting. According to the Great British Wardrobe Report Brits spend an average…
For marketers, being able to measure return on investment (ROI) is an integral part of proving the success of a campaign strategy – but this isn’t always easy, particularly when it comes to working with influencers. Influencer marketing is a…
Brilliant content marketing pulls you in without you realising it. It appeals to your emotions, educates you, engages you, and you don’t even realise right away that the content you enjoyed so much was created by a brand to raise…
Social media has become a lynchpin in the digital marketing world but it has been changing steadily over the past few years. Photo credit: Gerd Altmann While 2019 has heralded some massive updates to social media platforms and their usefulness…
Noah has been helping companies navigate eCommerce complexities for the last couple of years. While fluent in social media and SEO, he gravitates towards the more technical aspects of managing an eCommerce store. When not helping business grow, he enjoys…
Yoga mats, yoga pants, yoga bags, yoga tops and yoga t-shirts. In fact, just about anything a modern-day yogi might require. If that’s what you have to sell then we have good news for you. Yoga is popular and looks…
Looking for a career in Digital Marketing? Want to find out if you have the skills to work in SEO aka Organic Media? In my last blog post we looked at the six skills you need to work in Paid…
ThoughtShift are proud to announce we will be hosting our 4th annual Reverse Advent Calendar collection for Whitehawk Foodbank. We would like to invite local business within the Brighton community to make a donation towards this fantastic service and help…
Magento as a community is full to the brim with awesome success stories, interesting challenges, and inspiring designs. As a Magento development team, we always look for something new and awesome that the community achieved. Today we would like to…