Your product page is more than just a photo and a description. It’s a 24/7 sales rep that generates sales whether you are working or sleeping. It’s the one thing that makes your ecommerce store money, so it’s no surprise…
To help businesses through the COVID-19 pandemic, both Google and Facebook are offering small businesses who have advertised with them previously, some relief in the form of ad credits and grants. According to Alphabet and Google CEO Sundar Pichai, the…
The world has gone a little mad and in an unprecedented move in history almost all human physical interaction has been curtailed. Whatever your stance on the necessity of the measures taken, the fact remains that life-must-go-on but it most…
Google is offering ad credits to small and medium-sized businesses (SMB’s) who have been advertising on Google since January 2019 for 10 of the 12 months in 2019 and also in January and/or February in 2020. These credits can then…
So you might have designed an aesthetically pleasing landing page that gives you a lot of visitors. But if you are not making money from it, you might be doing something wrong with how you built your landing page. Well,…
The economic impact brought by the COVID-19 pandemic raises a number of concerns and certainly the pressure most small businesses face. Many brick-and-mortar stores are being forced to into temporary closure because the products they sell are no longer top…
Google Ad Grants offer non-profit organisations $10,000 of advertising spend per month to use on text ads on Google.com and its associated domains – that’s $120,000 of advertising spend per year. This free advertising credit helps non-profit organisations big and…
How Does Google Smart Shopping Work? Google announced its new, simpler solution to Google Shopping back in May 2018. This new addition to the world of Google Shopping was of course, Google Smart Shopping. Although Smart Shopping has been around…
More people are working from home than ever and a lot have been deployed as home workers in the last few weeks due to the current pandemic. For people new to home working here are a few things to consider,…
The safety, health and wellbeing of ThoughtShift’s team, clients and partners is our top priority. We are actively monitoring the coronavirus (COVID-19) situation and are taking steps to help keep our community safe. We wanted to update you on what…
Baymard Institute reports that the top three reasons online consumers abandone-commerce shopping carts are due to lack of delivery options, shipping costs, and longshipping times. Due to this, savvy sellers are recognizing the need to reduce frictionpoints during the online…
Did you know that 99% of consumers check their email every day? In fact, some of them refresh their inboxes up to 10 times a day, according to the most recent HubSpot stats. It’s no surprise that email marketing is…
According to the Fitness Industry Association, around 12 percent of gym goers sign up in January, more than any other month – and according to Gold’s Gym, its traffic jumps 40 percent between December and January. What better time to…
In the digital age, traditional channels for advertising such as billboards, radio, and television are not quite as effective as they used to be. People spend a lot more time on social media than they do watching TV. With 83%…
Users have become very picky with who they’ll give their email address to and it’s no wonder why. With at least 5 out of 10 emails being spam in 2019, according to Tech Jury, who would want to invite even…