3. Reduce friction, resolve issues Try as you might, things won’t always go according to plan. Sometimes, things break. Systems go down. Bugs happen. And human error is always part of the equation. Luckily, most customers are likely to give…
To raise awareness of Whitehawk Food Bank and the 1,182,954 people in crisis who needed emergency food supplies from across the UK in the last 12 months, Digital Marketing Agency ThoughtShift is once again launching a Reverse Advent Calendar Charity…
Inspired by her love of travel, Susan is a passionate supporter of eCommerce software and the idea that people should own their own internet business (so they can work from anywhere in the world). Though she currently resides in California,…
From delivering multi-million pound eCommerce growth for hundreds of B2C and B2B retail websites across every industry under the sun from fashion to tech to furniture, we’ve distilled the very best website marketing methods we know that deliver stratospheric leaps…
The fashion industry is as big as it is diverse. Ranging from Christian Dior and Nike with $43.6 billion and $33.8 billion in sales respectively to one-person businesses sourcing and selling to a market they have identified and learnt how…
Edinburgh Silver was not Hugh’s first business venture (but it’s been his favorite and most successful). Though he was nearly always in the antique business, he didn’t really find his current drive and niche market until he started to look…
Online retail arbitrage is the bread and butter for some of our client’s Amazon Seller accounts – some even derive their entire income by engaging in online arbitrage. Although these sellers have gotten away with their violation of Amazon’s policy,…
Google’s Search Console, formerly known as Webmaster Tools, is a powerful resource for understanding how Google sees your site and identifying technical factors that could be limiting your performance. Aside from your site’s code, it is the clearest way you…
Back in December 2015 we spoke about how to get rid of PayPal referrals in Google Analytics. This is because some pay providers, like PayPal, take users offsite to complete a transaction. As such this means that the revenue is…
6. Holiday Gift Guides Post-holiday gift guides on blogs, email, and social networks to spark ideas and provide clever buying ideas for customers. This task is as simple as it gets and yet some online store owners never get around…
Inspired by her love of travel, Susan is a passionate supporter of eCommerce software and the idea that people should own their own internet business (so they can work from anywhere in the world). Though she currently resides in California,…
There was a time, not so long ago, that companies sold to consumers online but traded with other businesses through catalogues, telesales teams and salespeople out on the road. That has changed. With the meteoric rise of B2B eCommerce, does…
ith 54 million pets split across 12 million households, as counted by The Pet Food Manufacturers Association, the UK is a nation of animal lovers. We are also a nation of internet shopping lovers. We spend more online than any…
10. Before you click, check and review – Take time to review the content of your email, articles, promotions, and any other content BEFORE it goes public. Embellish and entertain in blogs but remember, emails are not the place for…
You know the old adage, The Sky’s the Limit?! That’s what I think of when working with eCommerce stores and forward-thinking business owners. The sky truly is the limit when you take your company online. By introducing your offline products…