Chew On This: How This Functional Gum Maker Crushed Its Crowdfunding Goals With Reddit
Kent Yoshimura and Ryan Chen met in university and bonded over their shared busy and active lifestyle of balancing athletics with academia. Kent and Ryan wanted to create wellness products they could not find in the market and put their...
Complete Guide to Crawl Budget for eCommerce Sites
You’ve been adding all sorts of new and improved content to your site and submitting it for indexing — but none of it is moving the SEO needle! What gives? When you’re a digital marketer, it’s frustrating to put so...
How Often Should Your Business Post on Instagram?
Figuring out how often to post on Instagram is the pillar of any strategy for the platform. It’s also a balancing act. You don’t want to post so little that no one sees your content, but you also don’t want...
Want to Get Verified On Instagram? Here’s How The Process Works
There is one elusive social media status symbol you can’t buy, which therefore makes it highly coveted and immensely valuable: the verified badge. A February 2020 study revealed that 73.4% of Instagram accounts that had over one1 million followers had...
eCommerce Content Optimization Tips for High-Quality Content
Tory Gray Tory Gray is a senior digital strategy & SEO professional based in Asheville, North Carolina. She supports Inflow through planning SEO strategy for clients, as well as creating SEO process documentation & training fellow team members on SEO...
20 Email Marketing Best Practices to Turn Campaigns Into Sales
Sending an email or two is easy. But a long-term email strategy that grows your business requires an intentional approach using email marketing best practices. From the right tactic to get new subscribers on your list to the best ways...
How to Register a Domain Name in 4 Steps
Whether you’re starting a blog, showcasing your portfolio online, or opening an online store, your domain acts as the primary reference point for users looking to find your website, making it inseparable from your brand. Registering a domain name doesn’t...
Trend Report: This is What Will Matter for Small Businesses in 2022
The last two years have seen unprecedented changes to how entrepreneurs start and run small businesses. If you’re feeling a little lost, or unsure of what to expect next, you’re hardly alone. As a small business owner, the best tool...
How to Design a Visual Identity for Your Brand: Ideas for Every Budget and Skill Level
The idea in your head—that one big idea—takes its sharpest turn from dream to reality once it becomes something tangible. When you can see it, feel it, or hold it in your hands. As a new or aspiring founder, whether...
Why You Need an Integrated Ecommerce Marketing Strategy
The possibilities with digital marketing are endless, which is why finding the perfect strategy for your business can feel overwhelming. In this article we’re going to cover how to understand your customer’s conversions paths and why this is the most...