Month: December 2021
HTML & XML Sitemaps for eCommerce Websites
Lindsay Haskell Lindsay grew up near Philly before heading off to the west coast for college. She studied English at UCLA and then moved to Raleigh, N.C., where she lived for a few years before moving to Denver. Her career...
Shop These Independent Brands to Complete Your Back-To-Work Wardrobe
When shelter-in-place orders went into effect in 2020, many people left their daily commutes, cubicles, and—needless to say—their work wardrobes behind. For more than a year, slacks were replaced with sweatpants, dress shoes and high heels were swapped for slippers,...
CBDistillery Talks Conquering High-Risk Verticals with Influencer Marketing at Make It Big 2021
High-risk verticals like CBD are constantly faced with many unique challenges, one of the biggest being how to successfully advertise their products in the digital space. At BigCommerce’s 2021 Make it Big Conference, BigCommerce customer CBDistillery joined Beatriz Estay to elaborate...
Small Business Grants: How to Secure Financing for your Startup
Starting a new business isn’t cheap. Testing new products, researching market trends, securing inventory—there’s no shortage of costs for a startup business. But if you haven’t even started selling yet, where does the money come from? Seasoned business owners might...
A DTC Finance Journey: Bootstrapping, Dragons Den, and Hitting Credit Limits
From the initial investment of $900 to scaling beyond 8-figures, Bushbalm was bootstrapped during the whole journey. Cofounder David Gaylord and his team have worked through all the financial hurdles of hitting credit card limits, pitching on national TV, and...
How to Automate Google Ads: 4 Winning Strategies for eCommerce Sites
Neil Robertson Neil Robertson is a Sr. Paid Strategist at Inflow and is involved in the strategy, management, and reporting of clients’ paid marketing efforts. He also brings a social and SEO background to the table to ensure his clients...
2021 Cyber Week Trends Report: BigCommerce Merchants Achieve Record Ecommerce Sales
Following a record-setting 2020 holiday season, the retail industry has been eagerly waiting to see how 2021 holiday ecommerce sales will stack up. Multiple economic factors have contributed to the uncertainty of this year’s holiday shopping season. Global supply chain...
Black Friday Cyber Monday 2021: Data on $6.3 Billion in Sales
It was inevitable that Black Friday Cyber Monday would be a little different in 2020. The COVID-19 pandemic prompted a massive shift in how we shop and how merchants get their goods into the hands of customers. But what would...
How to Sell More with Google: Your Guide to Success
Since launching in 1998, Google has evolved from a leading search engine to a powerful sales and marketing channel that merchants can leverage to build their brands and expand their audience reach. Every day, millions of people turn to Google...
Make Money Doing What You Love: From Hobby to Business in 8 Steps
For as long as you can remember, you’ve been building wooden birdhouses or sewing tote bags or hand pouring candles from scratch—simply because the act of making brings you joy. But over time, you’ve become somewhat of an expert at...