Month: February 2022

9 Ways to Improve Customer Loyalty for an eCommerce Site
Jen Holzman Jen Holzman has more than 10 years of experience in digital marketing with a focus on SEO, UX, and conversion rate optimization. She enjoys helping businesses strategically plan and implement innovative technology solutions that establish holistic success. View...

Meet The AI Marketing Tools Transforming The Future Of Commerce
As the online world continues to become more tech-savvy, consumers are more active than ever before. And with an explosion in eCommerce transactions, post-pandemic. Competition for user attention is at an all time high. Staying ahead of consumer trends is...

How to Create an Instagram Business Account
An Instagram business account gives brands, influencers, and creators performance data to understand how followers interact with their content—insights to guide business decisions and advertising functions to action on them. Ninety percent of Instagram users follow a business account, and...
Exploring Black Health, Wellness and Entrepreneurship with Muniq Founder and CEO Marc Washington
Black History Month is a dedicated time to remember, reflect and honor African-American history and achievements. At BigCommerce, we’re honored to celebrate Black entrepreneurship and dive deeper into some of our customers’ stories year-round, but especially this month. With this...

How to Fill Out a Marketing Plan [+ Free Template]
Behind every scalable online business is a solid marketing plan. Planning helps you maximize your marketing spend by tracking all your tactics, goals, and costs. Without one, even the best marketing ideas end up being like spaghetti thrown at a wall—nothing sticks. ...

What is Facebook Business Manager? How to Configure the Settings
Shaun Elley Shaun Elley graduated from the University of Colorado Boulder in 2012 with a Bachelor of Science degree in business with an emphasis in marketing. After graduating, he worked in-house at a local business as a digital marketing specialist...

5 Winning Facebook Ad Strategies to Try in 2022
In 2022, Facebook is as much of a social networking site as it is a sales channel. The platform allows for more than simple brand-customer interactions—it’s one of the best channels for reaching your target audience and driving online sales....

Improving the Customer Experience with Amazon MCF for BigCommerce: Q&A with Amazon’s Abhi Tiwari
Improving the Customer Experience with Amazon MCF for BigCommerce: Q&A with Amazon’s Abhi Tiwari Get The Print Version Tired of scrolling? Download a PDF version for easier offline reading and sharing with coworkers.Download PDF Add your info below to have...

The Man Behind a Million Memes: SrGrafo’s Adventures in Comics and Commerce
There are certain artistic styles that almost everyone recognizes, even if the artist behind them isn’t well-known. This is largely because spreading media on the internet has never been easier: within seconds of anything being posted, it can be shared,...

A Step-By-Step Guide to Advertising on TikTok
If you’re creating an online advertising strategy in 2022, you’d be remiss to overlook TikTok. TikTok was the most-downloaded app of 2021, surpassing over one billion active users last year. But TikTok users aren’t just on the app for memes...