If you’re a skilled entrepreneur or craftsperson, you’ve probably dreamed of starting your own ecommerce store and building a business that gives you a sense of achievement and freedom. Sadly, most people don’t follow through on starting an ecommerce business…
Editor’s note: This blog was originally published in 2016. It has been updated several times since for accuracy and to reflect modern practices. When the pandemic panic-shopping of early 2020 first hit, many eCommerce businesses were unprepared for the dramatic…
Michelle Alfaro has always known that a desk job career was not a part of her long-term vision. “As a creative person, I saw more for myself,” she says. The 24 years old had been immersed in Milwaukee’s creative arts…
Ten-year-old Zy is afraid of needles. If she could invent one thing, it would be a device to help people get shots more easily—and without fear. Fia, who’s eight, would invent a submarine that picks up trash in the ocean.…
To say the BigCommerce team was excited about NRF 2022 would be putting it lightly. Our first booth presence at a conference since March 2020 also meant the first time that some of our team would be meeting in person. …
Will Torrez was operating businesses within the travel and hospitality industry when COVID-19 hit. As the impacts of the pandemic forced him to shut down his businesses, Will noticed the lack of access to gyms and decided to pivot. He…
According to a recent survey, 88% of marketers feel that a distinct brand voice helps their business create better connections with customers. A customer that feels connected to a brand is often loyal to that brand. That can result in…
As a digital marketer, you’re probably already running Google Ads. After, it’s a critical part of any eCommerce strategy. But, remember that old adage about putting all of your eggs in one basket? In today’s ecosystem, diversification is the name…
When was the last time you checked your email? If you answered “today,” you’re not alone. In fact, more than 80% of Americans report checking their inbox daily, with a thundering 63% majority checking it multiple times a day. Despite…
Noah has been helping companies navigate eCommerce complexities for the last couple of years. While fluent in social media and SEO, he gravitates towards the more technical aspects of managing an eCommerce store. When not helping business grow, he enjoys…
As an affiliate marketer, your goal is to influence people to purchase products you’ll get a kickback from. YouTube is a superb platform to do that. There are expected to be 2.8 billion YouTube users by 2025, making it the…
Michael Kuehn With more than five years of digital marketing experience, Michael Kuehn combines analytics-based decision-making with a passion for user experience. In addition to CRO, Kuehn is experienced in both project and product management, having previously managed five software…
They are dancers and videographers, writers and designers, gamers and comedians. Many terms have been flying around to group together these creative self-starters winning over audiences and monetizing their crafts online. Whatever you call them, they are a collective force. …
In 2009, Brian Burke started to offer customers a trusted alternative to sell and buy refurbished Apple products. Originally operating on eBay, Brain migrated his business, RenewedMacs.com to Shopify to gain more control over the customer experience. In this episode…
There’s no doubt that the CBD industry has exploded quickly since hemp first became federally legal in 2018. With the passage of the US Farm Bill, congress opened the door for an entire new industry to grow out of thin…