Why Social Media is Increasingly Important for eCommerce Marketing
Many brands have already demonstrated an understanding of the hard advertising power that social media channels…
Video in the SERPs – Google’s Latest Changes
Video has been a fantastic addition to marketing strategies not only for advertising, but also an…
Hands Up to Making a Difference
Making a difference is something that we here at ThoughtShift, being an ethical digital marketing agency,…
How to Migrate Your Social Media Channels When You Re-brand
A rebrand is usually an exhilarating project, a new move for the company and an exciting…
Generating Revenue – Is starting a podcast worth the effort?
With over 500,000 active podcaster shows on iTunes, the idea of starting a podcast has no…
New Google Search Console Updates
If you’re a regular follower of our contributions, you may have read one of our articles…
How to Assess & Clean Up Your Backlinks to Avoid Google SEO Penalties
Backlinks have long been regarded as one of the key ranking signals in terms of SEO,…
11 Best Picture Apps for Creating Amazing Product Images
With a business degree in Business Administration in her holster, Mary set forth to study, learn…
What Google’s New Product Price Benchmark Reporting Feature Will Look Like
Google Shopping advertisers will soon be able to view the price at which their competitors sell…
Google Review Extensions RIP
Since January this year, digital marketing news sites have been announcing that Google is removing review…
Face to Face with HR
Heather Please describe your job: What do you do? I get to look after the most…
Why You Should Create an Integrated Multi-Platform eCommerce Advertising Strategy
Google has created some great resources for marketers to understand consumer behaviour online via their Think…
New Google My Business Features and Help on How to Use Them
Google My Business is one of the most criminally underused aspects of a brand’s online presence…
Why You Should be Including Video in Your eCommerce Marketing Strategy
Since the first TV advert, video has a been a powerful tool for marketing and sales….
Mobile SEO and Speed: Google’s Latest Update
Earlier this year Google announced that on the 9th of July they would be implementing a…
Understanding Dropshipping – Five simple steps to get started
Conduct an Amazon search or check the Google Trends Google Trends is a great way to…
Dude, Where’s My DA? What Moz’s New Index Means For You
If you use Moz’s Domain Authority (DA) metric to track the relative performance of your site…
Generation Z Travel Industry Research and Insights
As exam season comes to a close for today’s younger generation many will be thinking about…
ThoughtShift Summer Party 2018
Back bigger and better than last year ThoughtShift certainly showed Brighton how to celebrate this beautiful…
Why Instagram is crucial for business marketing
So how does a company post-Instagrammable content? 1. Don’t be too pushy. Instagram was built for…
What’s new in the latest and greatest version of PinnacleCart
A good example of Recurring Billing is when you have a monthly, quarterly, or annual subscription…
eCommerce Giftware Industry Insights 2018
The giftware industry has been drastically transforming in recent years. Retailers are seeing the need to…
WooRank: An SEO’s Perspective
Like any other trade, a successful Search Engine Optimiser (SEO) needs the right tools to do…
Instagram marketing guide for small businesses
The content you post defines the kind of followers you attract. Using Instagram solely to promote…
How to Increase eCommerce SEO Sales with a High Performance Keyword Strategy
If you rely on eCommerce sales growth from your website, your eCommerce SEO sales will often…
New GDPR Regulations are here – Is your online store compliant?
In GDPR, Personal and Sensitive data is classified differently. Personal information is anything that directly identifies…
Starting next month, Google’s Chrome browser will mark non – HTTPS sites as ‘not secure’. Is your site ready?
Google wants a safer web. For years, they’ve been pushing webmasters to move from HTTP to…
Are Your Product Pages Up To Scratch?
When web developers and marketers think about product pages we focus on them as the penultimate…
When is the Optimum Moment to Promote a Sale?
If you’re in business, you need to know when to jump on a promotional opportunity around…
6 Questions to ask before creating your social media mission statement
Imagine being out with your coworkers on a team building project. The chosen task is archery…