Are you worried about your ecommerce site’s bounce rate? Are you wondering what is stopping site visitors from converting into paying customers? Photo credit: Alvaro Reyes Although several factors can lead to high bounce rates, a poor user experience is…
Navigating uncharted territories without a compass is impossible. The same is true for companies that try to overcome market challenges without a marketing plan. And yet: 50% of small and medium business owners don’t have one, according to Search Engine…
Over the last couple of years, ecommerce business owners have seen their fair share of shipping and delivery woes. From delivery delays to supply chain disruptions across the globe, these troubles show no sign of going away anytime soon, but…
Within the context of business, localisation is the process of adapting elements of an operation to better suit unique regional needs and expectations. If you want to corner the market in a particular area, for instance, you can tweak your strategy…
After studying some of the one million business owners who use Shopify, we discovered that founders tend to fall into one of five personality types. Which one are you? Start with our quiz. After last month’s theme of dealing with…
With over one billion monthly users worldwide, one could say TikTok is going viral on the social commerce scene. At BigCommerce’s 2021 Make it Big Conference, BigCommerce Senior Brand Manager Leah Spector sat down with TikTok’s Global Head of Partnerships…
From the coast of Maine to kitchens all across America, Mark Murrell and the Get Maine Lobster team have been shipping fresh lobsters and seafood for over a decade. In this episode of Shopify Masters, Mark shares his methods for…
The human brain can process images in only 13 milliseconds — which means you don’t have much time to make a good first impression on your customers. What shoppers see is often a deciding factor in whether they will stay…
Estelle Lampela Estelle is a Senior Paid Social Strategist at Inflow, where she thrives on creating paid social ads that don’t feel invasive in your feed. She has been involved in the launch of two consumer electronic tech products, where…
The holidays are a time for giving. Whether we’re helping out at a local food pantry or donating a few dollars to Meals on Wheels, it’s a great time to spread hope and good cheer throughout our communities. While this…
Disclaimer: The top ranking articles for “ways to make money from home” would never tell you what I’m about to tell you. To really make money online, you will have to unlearn the pillars of your informal digital education. Use…
From creating the world’s first self-cleaning water bottle to achieving the highest valuation in Shark Tank history, LARQ’s entrepreneurial journey has been nothing short of success. At BigCommerce’s 2021 Make it Big Conference, LARQ Co-Founder and CEO Justin Wang sat…
Setting the right prices for your products is a balancing act. A low price isn’t always ideal, as the product might see a healthy stream of sales without turning any profit (and we all like to eat and pay our…
Michelle Phan, one of the earliest YouTube creators, built her beauty empire one makeup tutorial at a time. But before she found fame and fortune, she got her start on the platform developing video content and growing an audience without…
“By 2022, brick-and-mortar retail spaces will be little more than showrooms,” wrote BigCommerce co-founders Eddie Machaalani and Mitchell Harper — and that was back in 2013. Today, their prediction still rings true. Physical stores are no longer the only way…