Month: September 2021

Boost Sales with Social Commerce This Holiday Season

Pumpkin spice is in the air and the holiday season is upon us. And with holiday sales expected to spike as much as 9% in 2021, now is the time to refine your sales strategy to make sure you’re set...

/ September 30, 2021

How to Sell On Etsy Successfully (While Maintaining Your Independence)

Etsy, one of the biggest online marketplaces in the world, has the potential to turn your side hustle into a full-time business. Small-business owners can meet their ideal customers, selling crafts, handmade jewelry, and art to the millions of people...

/ September 30, 2021

Why Your Product Catalog is the Key to Social Commerce Success

Billions of people use Facebook and Instagram every day to connect with family and friends worldwide, but these social commerce platforms have evolved into powerful sales channels. Social commerce has become a new way to boost sales and reach new...

/ September 30, 2021

How to Find & Fix Duplicate Content Issues on eCommerce Websites

Editor’s Note: This post was originally published in November of 2013. While a lot of the original content still stands, algorithms and strategies are always changing. Our team has updated this post for 2021, and we hope that it will...

/ September 30, 2021

10 Ways to Write Product Descriptions that Inform and Persuade Your Customers

Most product descriptions are terrible.  Who really reads the copy on your product pages, anyway? There are so many other things to do on a website in terms of conversion rate optimization that a product description can’t really make an...

/ September 30, 2021

5 Proven Methods to Make More Sales During Black Friday and Cyber Monday

Black Friday and Cyber Monday are by far the biggest shopping events in the US. Last year, online spending on Black Friday surged 21.6% to hit a new record $9 billion while Cyber Monday grew 15.1% to reach almost $11...

/ September 29, 2021

How to Enhance Your Digital Marketing and Customer Experience Via Emailed Surveys

The Importance of Customer Feedback Customer feedback is important for many reasons, one being that it benefits the growth of your business. When you gain insight into the customer experience (CX), it can be used to improve your processes and...

/ September 29, 2021

Kid-Powered Businesses: 12 Ideas for Future CEOs

“I want to save animals when I grow up,” announces our nine-year-old. She isn’t exactly sure what that career entails. Within her limited purview are a handful of idealized career choices: teacher, astronaut, veterinarian. But I imagine a future for...

/ September 29, 2021

How To Attract Buyers With Amazon’s Enhanced Brand Content

Amazon is the largest online retailer in the world with over 16 million current products being listed on their platform. Big-name manufacturers and small businesses alike are complementing their digital marketing strategies with Amazon to sell their products on a...

/ September 28, 2021

How Masks For Dogs Landed a Deal on Shark Tank

Kirby Holmes worried about the impact of wildfires on animals and began creating air-filtering masks for dogs. After launching his company K9 Mask, Kirby ran a successful Kickstarter campaign, which led to an appearance on Shark Tank. On this episode...

/ September 28, 2021