PinnacleCart Sends Ben on a Trip to the Grand Canyon

When PinnacleCart came across the story of Ben Pierce, the 9-year old who is slowly going blind, we had to reach out and make one of his Bucket List Wishes come true! For 365 days of the year, PinnacleCart is...

/ December 29, 2014

Furniture Retailer Gopak Increase SEO Revenue 82% Year on Year

ThoughtShift are pleased to announce the launch of a new furniture eCommerce SEO and PPC case study for leading UK folding table manufacturer and retailer Gopak. ThoughtShift has worked with Gopak since March 2013 collaborating with the Gopak team in...

/ December 18, 2014

3 Travel Digital Marketing Statistics that Reveal 2015 Consumer and Industry Trends

2014 saw an increasingly sophisticated digital audience shun human interaction in favour of digital research, planning and booking. But in an industry that was once dominated by high levels of customer service and personal contact, how can the travel industry...

/ December 18, 2014

The Fastest Way to Increase eCommerce SEO Sales

Now when you think “fastest”, SEO wouldn’t usually jump out at you – search engine optimisation isn’t usually synonymous with high speed. However, if you have an established eCommerce website with existing top 20 rankings, then eCommerce SEO does offer...

/ December 16, 2014

Why Affiliate Websites Need A Solid Content Strategy

Affiliate websites can be great for consumers, producers and the person running the site. However, they rely on getting traffic from search engines so here are a few things that you need to know before you embark on your affiliate...

/ December 5, 2014

YouTube Marketing: Why You Need To Be Watched

With over 6 billion hours of video footage watched and over 1 billion visitors every month, YouTube is one of the most popular and influential social media platforms available to date. Not only is the video sharing site a thriving...

/ November 26, 2014

9 Tips to Get Your PPC Account Geared Up For Cyber Monday

Cyber Monday is one of the biggest days of sales for online retailers. Therefore it is critical to ensure that your PPC account is fine tuned to take full advantage of all the extra online traffic and this extra traffic...

/ November 25, 2014

If SEO is a Game, Are Rankings the Best Way to Keep Score?

Rankings seem to be a common issue that most clients bring up when they find their website has decreased in search for a keyword term they want to be on page one for. What ThoughtShift digital marketers have been noticing...

/ November 24, 2014

Google Penguin 3.0 Impact On eCommerce Sites

There is a lot to be said about being the first to write about something on the internet, it can go a long way. However, I prefer to sit back and analyse and really have something insightful to bring to...

/ November 14, 2014

Wearable Technology: The Impact on Ecommerce SEO

Even if you tried to totally ignore what has been happening over the last few weeks, you couldn’t really, the news of Apple releasing a new piece of kit has been forced upon us all. No, I won’t be talking...

/ November 7, 2014