With the prevalence of mobile being stronger than ever, it is commonplace for users to switch (or swipe, as I should say) quickly between platforms and still expect the same level of service that they would receive had they walked…
Social media marketing can be a powerful tool in its own rite, as it targets likely prospects based upon their browsing activity. However, although social media marketing can target users potentially interested in your product, it can still be considered…
Nancy P is a Midwest native who recently made a move out to the Old West. When she’s not taking the eCommerce education world by storm, she enjoys photographing the beautiful cacti and desert landscapes that surround her. Other articles…
The market for VR as a form of consumer electronics is set to be potentially gigantic; particularly in 2016 when the Oculus Rift, one of the most popular iterations of VR technology, goes on general sale. The last sizable shake-up…
Guest author James Perin, Digital Communications Specialist at Feefo, looks at how eCommerce websites can benefit from customer reviews. For eCommerce brands, the case for reviews is a simple one: they increase conversions. Did you know that even a product…
No matter how well you write your email, there are a few things that can cause the best email copy to deliver a low conversion rate. One of the main issues that may effect conversion rates is an email that…
If you’re into sharing community platforms like Pinterest, you may want to check-out StockPhotos.io. Their layout is very similar to Pinterest’s and anyone can contribute photos, or take photos for their own use. However, since StockPhotos.io is made up of…
Social media marketing is a hybrid. Word of mouth meets traditional advertising. It is both a means of enabling brand advocates to talk about you and a means of you promoting your news, products/services and offers to your audiences. No…
Video marketing can do a lot for your online store. Video content helps get a point across in a very short period of time. If done well, videos can be fun, and help your branding. They also improve your ranking…
Everyone once in awhile, someone from our bright and talented team will have enough time to put out an article related to technology, software, eCommerce or just living life on the web. You can find them here, for everyone to…
Is the growth of your website creating a heavy workload? Outsource extra work to save time and resources so you can concentrate on building your business! Two phones are ringing, three new reports are on your desk, taxes are due…
While we’re all enjoying the summer sunshine it’s hard to force our minds to travel into the dark months of winter and the chaos of the festive season. But, if you haven’t started planning for retail’s most profitable season, other…
Ever heard of Quidsi? Maybe not, as it is an umbrella for more familiar brands. Quidsi is closely tied to Jet.com, however, and here’s why… Quidsi, which is Latin for ‘what if’, is the parent company for internet warehouse names…
Digital marketing agency ThoughtShift has been shortlisted for work with luxury biscuit brand Biscuiteers in the Best Use of Organic Search category of The Drum’s Dadi Awards 2015. The SEO campaign delivered by ThoughtShift and Biscuiteers’ in-house team achieved big…
Digital marketing agency, ThoughtShift has appointed a new Head of Digital, Alexandra Coutts. With over 6 years digital marketing experience working both in-house and agency side, Alexandra previously led the content team at ThoughtShift before being promoted to Head of…