All posts by Contributor

How Investing in SEO Can Grow Your Ecommerce Site Traffic

“If you’re just relying on paid traffic, you’re putting all your eggs in one basket and you’re not building a sustainable brand,” Keval Shah, founder of the agency Inbound Pursuit, says. SEO, or search engine optimization, can be a more...

/ May 3, 2022

BigCommerce Named a Strong Performer Among B2B and B2C Ecommerce Platforms by Industry Report

BigCommerce Named a Strong Performer Among B2B and B2C Ecommerce Platforms by Industry Report Get The Print Version Tired of scrolling? Download a PDF version for easier offline reading and sharing with coworkers.Download PDF Add your info below to have...

/ May 2, 2022

How to Run an Internal Link Audit to Improve SEO

For many SEO marketers, perfecting the placement and quantity of external links (backlinks) is a high priority. But that doesn’t mean that your internal link strategy should be forgotten! Internal links are incredibly important for your site’s SEO performance —...

/ May 2, 2022

The ROI on AR: How Augmented Reality is Boosting Ecommerce Sales

When buying online, customers want to know how a product will fit into their lives. How will this couch look in my living room? Does this lipstick flatter my skin tone? How will this dress hug my curves? Communicating those...

/ April 29, 2022

The Ultimate List of Wholesale Marketplaces to Sell Your Products on in 2022

Selling wholesale is no longer reserved for mega brands with established retail relationships, thanks to the advent of online wholesale marketplaces that have democratized business-to-business ecommerce transactions. Selling your product through the wholesale market—which in the US is estimated to...

/ April 29, 2022

12 Types of Marketing: A Guide to Different Marketing Strategies

Social media stories. Video marketing. And the instantly recognizable TV commercial. These are different types of marketing with shared goals: to engage, inform, and attract customers to a business’s products or services. Marketing refers to any of the activities companies...

/ April 29, 2022

Women in Tech: A Candid Conversation with BigCommerce Women Leaders

Women’s History Month serves as a dedicated time to honor generations of trailblazing women. Recognized annually in March, it celebrates women’s contributions to history, culture and society. In modern times, women in tech like Whitney Wolfe Herd — the youngest...

/ April 29, 2022

7 Best Ecommerce Fulfillment Services (+ How to Choose One)

Whether you’re thinking about starting an ecommerce business or you’ve been selling products for a while, you’ve probably thought about warehousing, shipping, and fulfillment. Sure, making sales is the exciting part. But what happens after the order is placed? Somehow...

/ April 28, 2022

Fraud Sucks! Fight Back with Shopify Protect, Shop Pay’s Free Fraud Protection

Fraud takes away from your time, revenue, and growth. Whether you’re kickstarting a new business or scaling an existing one, costs from fraudulent chargebacks can hinder growth and hurt your bottom line. In 2021 alone, approximately $20 billion in e-commerce...

/ April 27, 2022

How Ethey Is Scaling A Zero-Waste Meal Delivery Business Beyond $100 Million

The Americana food industry creates $240 billion dollars worth of waste every year. Nick Spina wanted to change that. So he launched Ethey, a zero-waste ready-to-eat meal delivery company that prevents one pound of food waste for each meal. In...

/ April 26, 2022