Month: February 2022
How to Create a Brand Voice as Unique as Your Business
According to a recent survey, 88% of marketers feel that a distinct brand voice helps their business create better connections with customers. A customer that feels connected to a brand is often loyal to that brand. That can result in...
Getting Started with Bing Ads for eCommerce Success
As a digital marketer, you’re probably already running Google Ads. After, it’s a critical part of any eCommerce strategy. But, remember that old adage about putting all of your eggs in one basket? In today’s ecosystem, diversification is the name...
Inbox Inspiration: 21 Email Marketing Examples to Follow in 2022
When was the last time you checked your email? If you answered “today,” you’re not alone. In fact, more than 80% of Americans report checking their inbox daily, with a thundering 63% majority checking it multiple times a day. Despite...
6 Effective Ecommerce Marketing Promotions to Inspire Customer Loyalty
Noah has been helping companies navigate eCommerce complexities for the last couple of years. While fluent in social media and SEO, he gravitates towards the more technical aspects of managing an eCommerce store. When not helping business grow, he enjoys...
YouTube Affiliate Marketing: 7 Pro Tips to Earn Extra Income
As an affiliate marketer, your goal is to influence people to purchase products you’ll get a kickback from. YouTube is a superb platform to do that. There are expected to be 2.8 billion YouTube users by 2025, making it the...
eCommerce Checkout Page Design: 10 Best Practices to Follow
Michael Kuehn With more than five years of digital marketing experience, Michael Kuehn combines analytics-based decision-making with a passion for user experience. In addition to CRO, Kuehn is experienced in both project and product management, having previously managed five software...
Anatomy of a Creator: The 7 Main Archetypes of Digital Creators
They are dancers and videographers, writers and designers, gamers and comedians. Many terms have been flying around to group together these creative self-starters winning over audiences and monetizing their crafts online. Whatever you call them, they are a collective force. ...
From eBay to Shopify: This Tech Reseller Achieves 6-Figure Monthly Sales
In 2009, Brian Burke started to offer customers a trusted alternative to sell and buy refurbished Apple products. Originally operating on eBay, Brain migrated his business, RenewedMacs.com to Shopify to gain more control over the customer experience. In this episode...