Another way in which you can use SMS marketing for ecommerce is by integrating it with your loyalty or referral program. Whenever someone recommends your company or product, they will receive an automated message.

This strategy works even better if you offer some sort of a sign-up bonus or discount to entice new customers to make a purchase. Also, don’t forget to reward your existing customers for each referral by giving them a discount or bonus as well.

You can also use SMS marketing for other aspects of your rewards program like sending updates about points and sending personalized offers to loyal customers.

6. Send Abandoned Cart Reminders

One more common use of SMS marketing by ecommerce companies is to send abandoned cart reminders. These are basically messages that you send to people who added products to their carts but did not complete the payment process.

Such messages should always include a direct link to the user’s cart, making it easy for them to complete the purchase. You can also provide some added incentives like a one-time discount to further encourage them not to abandon their carts .

Given that these people were already familiar with your product and interested in it, such messages often provide good conversion rates.

Also, it helps to hire professionals or use tools to write good content for such messages to make them more convincing.

Ready to Supercharge Your Ecommerce Sales?

These are some of the best ways to use SMS marketing to drive more ecommerce sales. Use these tips to boost your conversion rates and get the most out of your SMS marketing campaigns.

These can not only help you win new customers but also grow the number of returning customers for your business.

So, what are you waiting for?

Get started with these SMS marketing tactics right now and see the results first hand. All the best!

Posted by Contributor